Foodnewcomer 20/21 – We Change the Game of B2B Food Trade.

Hi, ich bin Eric Thieme, Gründer und CEO der Foodnewcomer GmbH.

I have been active in the food industry since 2013. I started out as a pure importer of the Swedish cider brand “Herrljunga Cider”, which I helped to build up in Germany until the end of 2015. Even then, I had to overcome the enormous challenges in distribution and placement in retail. German suppliers and manufacturers also trusted my expertise and commissioned me to represent their brand to German food retailers.

Together with my great team and the expertise of my co-founders, we design business models with a focus on the platform economy, software development and online marketing and want to create innovative solutions for B2B food retail in Europe. For this reason, we have developed Europe’s first B2B platform for distribution and logistics – CENFOOD – which we will present to you in more detail in the coming months.

Our mission(s) in the coming months:

We want to make food trading easier so that market participants can concentrate on their strengths – namely developing and distributing good and sustainable food.

We want to significantly reduce the waste of resources for suppliers and retailers with our solutions and thus avoid unnecessary CO2 emissions and food spoilage.

We want to make it easier for manufacturers and suppliers of new, healthier, sustainable and regional food concepts to enter the market and promote a positive food culture in Europe.

We look forward to the tasks ahead, let’s get on with it….

Yours, Eric Thieme

Subscribe to our newsletter

Receive updates about new products & services

More about Cenfood

Annual kick-off: “Fork-Rocket Day” 2022

We celebrate the CENFOOD annual kick-off “Fork-Rocket Day” with our team. Wow, what a day! Together with our great team we rocked our first team day yesterday: the Fork Rocket Day. What has happened in the past year, what went really well, what can we still work on or what is on the agenda for CENFOOD in 2022? All these points (as well as other great news) were informed about by our founding team in the first part of our internal event. Once again, the most important insight: without our strong team, CENFOOD’s success would not be possible! In the second part of our first “Fork Rocket Day” there were workshops on different topics. desired themes, photo shoots, a delicious tasting event and afterwards a relaxed come together with cooperation partners, friends and neighbours. We are already looking forward to the next Fork Rocket Day and will continue to go full throttle! #makefoodtradeeasy

CENFOOD further expands Creator Brands division in the Food & Beverages sector.

The supply chain start-up Cenfood is not only digitising and changing the food trade, but is also successfully bringing well-known food & beverages creator brands to retail. The currency of the hour is reach and followers instead of ratings. This ongoing trend is also continuing on supermarket shelves. In recent months, for example, CENFOOD has been able to successfully introduce German artist “FINCH” and its “Fürstenbach” brand to food retailers as an exclusive partner of the artist. He is one of the most popular artists in German-speaking hip hop and is extremely successful on social media (Instagram – 590,000 followers, TikTok – 438,000 followers, Youtube – approx. 415,000 subscribers). The product range will now be further expanded with the Fürstenbach brand and we are looking forward to the upcoming exciting projects with Finch and his team. Interested in Finch’s available products? Then click on our marketplace and conveniently order the goods for your shelf:

Lieferant oder Händler?

Nutzen Sie als Lieferant unsere zentrale Distributionslösung sowie das Central Dashboard, um Ihre Logistik zu optimieren und administrative sowie logistische Kosten einzusparen.

Händler profitieren von einer gebündelten Warenbeschaffung von der Bestellung, Lieferung bis zur Abrechnung und sparen administrative Kosten, reduzieren die Anzahl der Anlieferungen und profitieren von bedarfsgerechten Mindestbestellmengen.

Supplier or retailer?

As a supplier, you can use our central distribution solution and the Central Dashboard to optimize your logistics and save administrative and logistical costs.

Retailers benefit from bundled goods procurement from ordering and delivery through to invoicing and save administrative costs, reduce the number of deliveries and benefit from minimum order quantities in line with requirements.

happy holidays

we want to hear from you